Market Update - July 2026

Organic Psyllium Supply Tightens Following Suspensions by APEDA

In May, we informed you about APEDA’s new requirement for every individual organic smallholder farmer in India to register under the National Programme for Organic Production (NPOP). Since then, the situation has escalated further.

Many farmers did not complete the new registration requirements and have subsequently been suspended by APEDA. As a result, their previously certified organic psyllium is no longer available to the market, even though it was originally grown according to organic standards. It just boils down to administrative red tape. Nevertheless, this reduces the overall supply of organic psyllium from India.

At the same time, many farmer groups that successfully retained their organic certification are responding to the tighter supply by increasing their prices substantially. In some cases, farmer groups cancelled existing contracts with processors and are requesting much higher prices for their raw material.

These developments are expected to put further pressure on availability and pricing in the coming months. Despite all of this, we have organic psyllium seeds and psyllium husk powder available on order. These developments are expected to put further pressure on availability and pricing in the coming months.

Despite all of this, we have organic psyllium seeds and psyllium husk powder available on order. Contact us today to secure your supply.

Note: These NPOP changes affect all organic Indian raw materials grown by smallholder farmers and might disrupt other supply lines too. Contact us for your needs for turmeric, ginger and ashawaganda.

Goji Berry Market Alert: Book Your 2026–2027 Supply Now!

The organic goji berry harvest is approaching, and now is the time to secure your 2026–2027 orders/contracts. Several market factors are expected to impact both availability and pricing this season:

  • Freight remains under pressure. Ongoing disruption caused by the Hormuz Strait and fuel market uncertainty, continues to keep shipping costs elevated. Combined with limited cargo space, this is expected to affect availability throughout Q3 and Q4 2026.
  • Growing domestic demand in China is reducing the volume available for export to Europe.

Prices are already higher than last year and are expected to continue rising as the harvest progresses. Early bookings will secure the best pricing.

Egyptian Origin, Organic Moringa Powder

We have fresh, organic moringa powder from Egypt available for prompt delivery EXW from our Hamburg warehouse!

Our moringa has a fresh aroma, a vibrant green colour, is EU certified organic (DE-ÖKO-006) and fully traceable. Each batch has a specific analysis carried out by a German laboratory. Southern Egypt offers ideal conditions with large, remote, pristine fields irrigated by pure groundwater and free from industrial pollution.

Contact us for our competitive prices!

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